ARTICLES FOR SELLERS

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Tips and Advice for Selling Your Home

Are you thinking about selling your house? When you are fully engaged and involved in the process, your home has a better chance of selling quickly, and for the price you are hoping for. If this is your first time selling, or if you are a home sale veteran, here are a few tips to help you make the process easier.

How to set the right price

Setting the right price is tricky but critical. Aim too high and you may have a difficult time selling. Set the price too low, and you’re leaving money on the table.

The first step will be to do some research of other house sales in your area. What are properties with similar features to yours selling for? This can quickly let you know if the asking price you have in mind will be competitive with the local real estate market. Some factors to consider-

Location

As the joke goes, the three most important things about real estate are location, location, location. A convenient location can tack dollars on to your asking price and at the same time make it easier to sell your house.

Condition

If the house is in good shape and needs little in the way of repairs, you will be able to command a higher asking price than a “fixer upper.” If the buyer will need to do a lot of work to the house, they will want to deduct those costs from the price paid.

Amenities

Are there any unique features about your house? Do you have a pool, new appliances, a new roof, a corner lot? Anything that makes your house stand out from other houses in the neighborhood can add value.

Price per square foot

It is beneficial to understand the average price per square foot for houses in your area. This may not be a hard and fast rule, but it’s a good way to measure where your house fits in to the overall market.

Getting an appraisal

An outside, objective appraisal is an excellent tool for setting your price. It helps you gauge the market value of your house with a professional opinion, and a written appraisal can help settle any differences in negotiations.

Develop a marketing strategy

With the multitude of resources available today, it would be easy to spread yourself too thin with redundant listings, ad placements in publications that don’t get enough traffic, and other time wasters. You should work closely with your Realtor to maximize your time invested.

A well planned, well executed marketing strategy will help your sale go faster and for top dollar.

Showing the house

You want your prospective buyer to envision themselves in the house. That means you want to find the right balance of a warm and inviting house, but which feels more like a blank slate than a lived in residence. You don’t want the buyer to feel like a visitor in someone else’s home; you want them to feel like it is their home.

When it’s time to show the house, make sure the temperature is warm and pleasant, not too hot or too cold. Open window shades and blinds to let in light, and turn on any décor that adds mood, like a fountain or a fireplace. You want to use lighting to make the best visual impression possible.

Remember, your goal is to create a pleasant, inviting environment that makes it easy for the buyer to picture themselves in the house. By following these tips and working closely with your Realtor, you can sell your house quicker, and get the best possible price.

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